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2016 Agency Survey

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Data insights make relevant, personalized advertising possible. Research from Turn found that insights gained from programmatic aren’t being fully taken advantage of to inform advertising creative.

Dynamic Creative: Its Value and How it Works

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Data driven marketing has opened the floodgates for marketers to learn more about their customers and create discrete audience segments. Dynamic Creative enables advertisers to activate their campaign strategies with data-driven precision. Learn more in these videos featuring Lori Gubin, Director of Product Marketing at Turn.

Audience Intelligence: Millennials

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With Millennials representing the biggest market opportunity the world has ever seen – treating them as a single entity can lead to missed opportunity and wasted ad spend.

Audience Intelligence: Millennials

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With Millennials representing the biggest market opportunity the world has ever seen – treating them as a single entity can lead to missed opportunity and wasted ad spend.

Smart Market Vol 6: Building Brands with Programmatic Advertising

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Programmatic advertising opens the door to a wide range of data solutions that can help you understand your audience before a campaign, and analyze its response to your brand afterward. Guided by consumer insights, you can adapt your campaign strategy to connect with various audience segments uniquely. With greater relevancy, a tailored approach to customer engagement makes it possible to maintain a consistent brand voice across all channels while achieving the reach and frequency that programmatic does so well.

Application Data:

resources 
collections 
path /srv/www/sites/turn-dev.com/dev/repo/build/app 
main_controller app\controllers\Primary 

Request Data:

$_GET
No Data
$_POST
No Data
$_COOKIE
No Data
$_FILES
No Data
$_SERVER
REDIRECT_STATUS 200 
HTTP_HOST turn.stage.elusive-concepts.com 
HTTP_ACCEPT_ENCODING x-gzip, gzip, deflate 
HTTP_USER_AGENT CCBot/2.0 (http://commoncrawl.org/faq/) 
HTTP_ACCEPT text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8 
PATH REMOVED 
SERVER_SIGNATURE Apache/2.4.10 (Linux/SUSE) Server at turn.stage.elusive-concepts.com Port 80 
SERVER_SOFTWARE Apache/2.4.10 (Linux/SUSE) 
SERVER_NAME turn.stage.elusive-concepts.com 
SERVER_ADDR 192.168.1.201 
SERVER_PORT 80 
REMOTE_ADDR 54.81.44.140 
DOCUMENT_ROOT /srv/www/sites/turn-dev.com/prod/webroot 
REQUEST_SCHEME http 
CONTEXT_PREFIX  
CONTEXT_DOCUMENT_ROOT /srv/www/sites/turn-dev.com/prod/webroot 
SERVER_ADMIN roger.soucy@elusive-concepts.com 
SCRIPT_FILENAME /srv/www/sites/turn-dev.com/prod/webroot/index.php 
REMOTE_PORT 34132 
REDIRECT_URL /resources/collections 
GATEWAY_INTERFACE CGI/1.1 
SERVER_PROTOCOL HTTP/1.0 
REQUEST_METHOD GET 
QUERY_STRING  
REQUEST_URI /resources/collections 
SCRIPT_NAME /index.php 
PATH_INFO /resources/collections 
PATH_TRANSLATED redirect:/index.php/resources/collections/collections 
PHP_SELF /index.php/resources/collections 
REQUEST_TIME_FLOAT 1506099659.829 
REQUEST_TIME 1506099659 

Logs:

Time Data
2017-09-22 17:00:59
Loading Framework...

Events:

Event Data Listeners
APPLICATION >> RUN null 0
APPLICATION >> LOADED null 0
APPLICATION >> HANDOFF null 0
TEMPLATE >> HTML_START "" 0
TEMPLATE >> BEFORE_HTML_END null 1

Errors:

Benchmarks:

Benchmark Tag Time Comment
execution_time TIMER_START 0.000ms Starting bootstrap...
execution_time TIMER_STOP 325.406ms Debug console render output...