Bruce Falck is chief executive officer at Turn. A leader in the advertising technology industry, he has more than twenty years of experience building and managing cross-functional teams, bridging business strategy and product development.
Bruce comes to Turn from BrightRoll, where, as chief operating officer he led a team of over 300 people across sales, operations, business development, and marketing functions. During his tenure, BrightRoll was successfully acquired in one of the largest deals in ad tech history.
Prior to BrightRoll, Bruce spent eight years at Google helping to grow the company’s programmatic business. His most recent roles at Google included global lead at DoubleClick Bid Manager (DBM) and DoubleClick Ad Exchange (AdX) where he grew both businesses to an annual run rate of more than $1 billion each.
Bruce has worked and started companies in Silicon Valley since 1994. Prior to joining Google, he led product development for a solar energy startup and successfully founded two web-based businesses. He was also the founder and CEO of Phoenix Pop Productions - a well respected web application development company.
Bruce holds a Bachelor of Commerce degree in Computer Science from Stellenbosch University in South Africa.